内容简介：
Public health students will learn the basics of applying community organizing and development principles to create successful health campaigns, in this practical text. It discusses methods of community assessment and measurement, coalition building, and creating and evaluating successful health interventions, with an emphasis on working in at-risk, diverse, and "difficult" or distrustful communities. The text stresses the impact of urban change (gentrification, demographic and socioeconomic shifts) on the community organization and development process. It also discusses the methodologies and theoretical frameworks underlying successful community organizing and development. The volume includes a wealth of case studies drawn from the authors' real-life experiences that provide examples of successful community health campaigns. Throughout the text there is an emphasis on respect for the community and community empowerment. An accompanying instructor's manual provides PowerPoint slides, quizzes, and exercises for each chapter.Key Features: Provides real life examples of methods and strategies used in organizing and empowering community residentsIncludes community organization approaches and the methodologies and frameworks underlying themEmphasizes the impact of urban change on the community organization and development processWritten and edited by contributors with a wealth of practical and academic experience