内容简介：
Transform your organization. Learn to inspire the critical shared sense of urgency that is key to effective and successful innovation with acclaimed quality management gurus Ellen Gaucher and Richard Coffey as your guides. Drawing on analysis of the most current research and highlighting instructive case examples, Gaucher and Coffey will show you how to enhance organizational readiness and stimulate innovation beyond evolutionary incremental upgrades to achieve revolutionary breakthrough-level improvement in organizational performance.