内容简介：
Do you work for yourself? Or, do you dream of doing so one day? Are you worried that your venture will not be sufficiently profitable because of doubts about marketing yourself, your products, or your services? Would you like quick answers and a start-up guide, with resources in one place, to make marketing easy to apply and understand? Deborah Brown-Volkman, noted career and mentor coach, speaker, writer, and author of two books: "Coach Yourself To A New Career" and "Four Steps To Building A Profitable Coaching Practice" will show you how to build and market a profitable business in four easy steps. You Will Learn How To: Select the most profitable group of people to market and sell to Create a program or process that potential customers will pay you lots of money for Create a winning marketing strategy with techniques and examples to implement your plan Become masterful at both marketing and selling" This book is based on the hundreds of business owners, entrepreneurs, and professionals the author has met and worked with, her twelve years experience as a sales and marketing executive, and personal know-how building two successful marketing-driven companies of her own. This is a practical, down-to-earth guide that takes you through the components of marketing a profitable business quickly and easily.