内容简介：
"The Basics of Finance" provides the tools you can use to understand the principles of financial management in your business. The Basics of Finance can help you: ULLI-understand your company's annual reportLIinteract with the financial people in your organizationLIunderstand the viability of projects you are consideringLIuse financial analyses to help you better understand your businessLIexplain your ideas more convincingly using financial terms/UL The book includes explanations of fundamental accounting principles, basic financial statements, budgeting, and forecasting...All made clear and understandable for managers who may lack a background in business finance and accounting.ULLI31 fundamental principles of financial management clearly and concisely explainedLISimple case histories illustrate each principleLI A glossary of key terms help you understand the language of financeLI Simple straightforward language dispenses with much of the accounting and finance jargon and clarifies the basic tenets of effective financial managementLI "FINANCIAL FACTS," one or two sentence ideas found throughout the book, provide the conceptual and practical foundation for profitable financial management/UL As you work through a business and management career, it's essential to know "The Basics of Finance,"