作者的演讲ppt

http://en.oreilly.com/velocity2010/public/schedule/detail/14327

Metrics 101: What to Measure on Your Website


This session will help you build a complete web monitoring strategy. We’ll cover the many different metrics you can collect, from latency and uptime to usability and navigation – and show you how to tie them to the goals of your web business.

Taught by the co-authors of O’Reilly’s Complete Web Monitoring, this packed workshop will look at every part of your online measurement strategy, with a particular focus on what web operators need to know. We’ll cover:

    * The elements of web latency
    * Strategies for collecting end user experience
    * How performance and availability fit into the rest of the monitoring picture
    * Linking performance to business metrics like time-on-site, conversion rates, and engagement
    * Measuring sites you rely on, but don’t control
    * How to roll up measurement data to share it with other stakeholders