mentorship and execution

The book is based on the authors' experiences in TechStars. TechStars is definitely one of the most successful incubators in world. The theme of the book is how incubators help entrepreneurs to re-focus on execution.

The authors raise the issue that entrepreneurs tend to over-value their ideas and thus under-value execution. In all successful startup stories, even including Google and Facebook, the ideas are always pursued by a number of independent startups. Nonetheless, only the one getting the most done right finds the way to glory and wealth.

The authors' emphasis on execution brings our attention to how incubators can help entrepreneurs to carry out their ideas. With this theme, the authors talk about what entrepreneurs should expect from and how they should treat the relationship with mentors, how to set up the right legal structure and why, when to look for investment, and others.

Overall, the book compiles a bunch of useful lessons for startups.