A book for business planning basics
2009-06-29
The book introduces the basics of business planning.
1. industry understanding (find the Key Factor for Successful - KFS)
2. competitive advantage from 3C (company, competitor, customer) to build onto KFS
3. six sigma approach (identify key issue, its components, and develop plan to solve)
4. in solving the problem - focus the resouce allocation, and think out of the box
*** targeting japanese market. all case studies are japanese corporates.