内容简介：
Common Sense Entrepreneurial Management, Building a better business in spite of yourself examines some of the basic management skills needed to grow a profitable, long-term business. Through real life examples, observations and direction the author outlines the positive and negative character attributes interwoven within the entrepreneurial spirit. This book will challenge the way entrepreneurial owners and corporate mangers think and act towards their company, their customers and their employees. Common Sense Entrepreneurial Management is an easy read, specifically designed to re-kindle the common sense approach to managing your business. It is not another formulated book based upon new design or theory, it is an open, honest look at entrepreneurial behavior in the marketplace. This book delves deep into the mindset of the entrepreneur and examines the common character pitfalls associated with those individuals who choose to own and manage a business. Common Sense Entrepreneurial Management is a must read for anyone who is considering entering into business management or is currently in business, whether you are a single proprietor, a corporate manager, or the CEO of a major corporation.